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金巴利擔(dān)任第75屆戛納電影節(jié)官方合作伙伴

Campari Group
2022-05-23 10:51 7666

為了慶祝第一年擔(dān)任戛納電影節(jié)官方合作伙伴,金巴利舉辦了一場(chǎng)壯觀(guān)的晚會(huì),向人們展示精彩的電影故事

法國(guó)戛納2022年5月23日 /美通社/ -- 在擔(dān)任戛納電影節(jié)(Festival de Cannes)官方合作伙伴的第一年,標(biāo)志性意式紅色開(kāi)胃酒品牌金巴利續(xù)突破創(chuàng)意邊界,將其紅色激情帶到世界著名電影節(jié)第75屆盛會(huì)現(xiàn)場(chǎng),演員兼制片人艾格·拉米瑞茲(Édgar Ramírez)等一眾國(guó)際影壇名流現(xiàn)身今年的戛納電影節(jié)晚會(huì)。

Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening to celebrate Campari’s Official Partnership with the festival.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening to celebrate Campari’s Official Partnership with the festival.

金巴利延續(xù)了其在電影領(lǐng)域的現(xiàn)有傳統(tǒng),在戛納市中心會(huì)場(chǎng)舉辦此次盛會(huì),誠(chéng)邀每一位嘉賓成為金巴利世界的主角。此次盛會(huì)精妙絕倫,不容錯(cuò)過(guò)!嘉賓們置身其中,縱享一系列獨(dú)特體驗(yàn),十字大道全程展現(xiàn)出諸項(xiàng)活動(dòng),街道兩旁的霓虹燈五彩斑斕,直沖夜空。

這場(chǎng)晚會(huì)是金巴利突破預(yù)期極限和超越敘事學(xué)范疇的最新示例。盛會(huì)還引入一座神奇的黑立方,邀請(qǐng)嘉賓在進(jìn)場(chǎng)時(shí)回答一個(gè)反映自身對(duì)電影偏好的問(wèn)題,黑立方將據(jù)此激活嘉賓所喜愛(ài)的視覺(jué)環(huán)境。然后嘉賓可品嘗隱藏酒吧的調(diào)酒師精心調(diào)制、在展墻內(nèi)傳送的特殊雞尾酒。

金巴利品牌與電影的淵源始于20世紀(jì)20年代,其前身是一個(gè)以有趣而神秘的方式表達(dá)其紅色激情和創(chuàng)造力的平臺(tái),其中包括1984年與費(fèi)德里柯·費(fèi)里尼(Federico Fellini)在電視廣告方面的非凡合作。金巴利品牌背后的豐富故事延續(xù)到其最近宣布的《金巴利激情禮記》(Campari Red Diaries),這是講述佐伊·索爾達(dá)娜(Zoe Saldana)、安娜·德·阿瑪斯(Ana De Armas)等著名表演及導(dǎo)演傳奇人物的一系列短片。

電影節(jié)盛會(huì)當(dāng)晚,嘉賓們將受邀品嘗由加萊里亞坎帕里諾酒吧(Camparino in Galleria)精心創(chuàng)造的金巴利雞尾酒佳釀。坎帕里諾酒吧是于1915年在米蘭埃馬努埃萊二世拱廊街開(kāi)設(shè)的傳奇酒吧,目前雄居2021年世界50家最佳酒吧榜單第27位。

為了慶祝金巴利第一年與戛納電影節(jié)正式合作,加萊里亞坎帕里諾酒吧創(chuàng)造了一款專(zhuān)供戛納電影節(jié)紅毯享用的特制雞尾酒。這款雞尾酒完美平衡地混合了金巴利與海波浪龍舌蘭(Espolòn Tequila Blanco)、海葉注入到菲諾雪莉酒、琴夏洛白香苦艾酒、雷根侄子白郎姆酒,配有鹽漬糖漿和酸橙,并加飾橙皮。雞尾酒的清新口感和咸味香調(diào)激發(fā)了電影節(jié)紅毯充滿(mǎn)活力的地中海氛圍,而金巴利的永恒多功能性則憑借這款雞尾酒的苦味和獨(dú)特紅色得以補(bǔ)充。金巴利認(rèn)為,每款雞尾酒都是一種永恒的創(chuàng)造,背后蘊(yùn)含感人的獨(dú)特物語(yǔ),而這款雞尾酒則講述了一段真正超越常規(guī)的故事。 

巴利集團(tuán)全球營(yíng)銷(xiāo)總監(jiān)Julka Villa對(duì)此評(píng)論道:"在第75屆戛納電影節(jié)期間,金巴利活動(dòng)為我們提供了一個(gè)令人興奮的機(jī)會(huì),我們可以借此邀請(qǐng)電影行業(yè)和電影愛(ài)好者中的重要嘉賓歡聚一堂,共同沉浸在金巴利體驗(yàn)當(dāng)中,彰顯該品牌在電影領(lǐng)域所秉持的傳統(tǒng)創(chuàng)意和創(chuàng)新。金巴利堅(jiān)信,偉大的故事敢于打破常規(guī),永恒展示創(chuàng)意和激情的精髓,我們所舉辦的精彩活動(dòng)是將這一紅色激情帶到世界著名電影節(jié)的完美契機(jī)。"

請(qǐng)關(guān)注金巴利的社交媒體渠道了解更多信息:@campariofficial。

#Campari #Cannes2022 #RedPassion

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Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes toasts to Campari’s first year as an Official Partner of Festival de Cannes at an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes toasts to Campari’s first year as an Official Partner of Festival de Cannes at an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.

 

Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.
Actor and producer, Édgar Ramírez, member of the jury for this year’s Festival de Cannes attends an unforgettable evening that saw each guest become the protagonist of a series of immersive cinema moments.

 

As Official Partner of Festival de Cannes, Campari continues its legacy within the cinema industry by playing host to guests at an unforgettable evening of immersive cinema experiences, marking the brand’s first year as Official Partner the world-renowned film festival.
As Official Partner of Festival de Cannes, Campari continues its legacy within the cinema industry by playing host to guests at an unforgettable evening of immersive cinema experiences, marking the brand’s first year as Official Partner the world-renowned film festival.

 

Official Partner of 75th Festival de Cannes, Campari, served cocktails created by Camparino in Galleria; the legendary bar opened by Davide Campari in 1915 that is positioned as number 27 in the World’s 50 Best Bars list 2022.
Official Partner of 75th Festival de Cannes, Campari, served cocktails created by Camparino in Galleria; the legendary bar opened by Davide Campari in 1915 that is positioned as number 27 in the World’s 50 Best Bars list 2022.

 

 

消息來(lái)源:Campari Group
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